Compost Posters with Green Beverly
Green Beverly is a non-profit organization in Beverly, MA, aiming to promote sustainability and reduce the city's carbon footprint through community programs, knowledge sharing, and partnerships. The organization aims to help residents make smart choices for healthier homes and businesses, drawing support from the entire community. Green Beverly envisions a future where every household lives more sustainably, enabling collective impact on the city and region. The organization aims to simplify processes, make information accessible, and take immediate action to preserve the planet for future generations.
For this set of posters, one of the heads of Green Beverly visited my poster design class and asked us to create engaging posters for their annual pumpkin smashing event.
They expressed a desire for posters that would effectively capture the attention of customers and children as they entered and exited the venue. They emphasized that the posters should be vibrant, fun, and informative, especially focusing on the benefits of composting. This project was particularly exciting for me because I had never had the opportunity to work on something like this before.
During the process, I was semi-simultaneously collaborating with my fellow classmates while also working closely with Green Beverly to develop the posters. As a team, we had to carefully decide which pieces of information were most relevant and important to each of our specific posters while ensuring that none of us were repeating the same content that someone else had already considered.
With guidance from Green Beverly, we had to ensure that the posters met their aesthetic expectations and contained accurate information about composting practices.
I truly enjoyed the experience of designing this poster, as it allowed me to incorporate some of my own original illustrations and imagery into the final artwork. Green Beverly had specifically remarked on the visual appeal of my poster when we submitted the completed designs, mentioning that they particularly appreciated my gourd illustrations that were used throughout the composition.
